The Company

Adamark Development Sales & Marketing provides unrivaled luxury real estate sales expertise across the full range of disciplines essential to any effective sales effort in today's Luxury condominium market.

With over 30 years of experience, Adamark Development Sales & Marketing is a hands-on project sales firm with expertise across a full range of disciplines including preconstruction luxury condominiums, repositioning standing inventory and sourcing financing for developers.

The firm has successfully worked on and completed the sellout of Canyon Ranch Miami Beach, Schooner Bay Abaco Bahamas and The Reef Residences at Atlantis Nassau Bahamas. It has also acquired unsold inventory in branded signature projects in global markets like The Ritz-Carlton Bal Harbour, Veer Towers City Center Las Vegas, Peninsula On The Intracoastal Palm Beach and the iconic Sorrento Tower located in the Fontainebleau Hotel Miami Beach. Adamark has also brokered large condominium bulk transactions such as Trump Hollywood Residences ($160M), The W Hotel & Residences in Fort Lauderdale Beach ($230M), Echo Aventura ($15M) and The Ritz-Carlton Singer Island Palm Beach ($140M).

Adamark Development Sales & Marketing has worked with several institutional hedge funds since its founding and continues to be a leader in delivering off market bulk sales in prime condominium and hospitality assets with over $1 billion in acquisitions. In recent years, the firm has sold out four new development projects in Bay Harbor Islands, FL.

Known for creating profitable outcomes for its investors and clients, the firm has established its stellar reputation by striking when the opportunity arises due to harsh changing market conditions or uncovering off market inventory.

Executive Team

Mark Pordes

CEO & Founder

Mark Pordes’ career spans more than three decades and holds brokerage licenses in Florida and Nevada as well as a series 22 securities license. working independently, and with some of South Florida’s largest and most prominent developers and speaks fluent Spanish and Portuguese. During that time, Mark honed skill sets needed to create a highly successful luxury real estate company Adamark Development Sales & Marketing Sales & Marketing that oversees the sales and marketing of high-end residential projects in the U.S. and abroad. His drive, vision, and longevity of experience provided the foundation to build the infrastructure of the best professionals in the sales and marketing luxury residential industry who successfully sold and reposition assets throughout South Florida’s tri-county area of Miami-Dade, Broward and Palm Beach as well as Las Vegas and the Caribbean in excess of $3B of residential units in some of the most prominent properties.

Prior to forming his own company at the end of 2009, Pordes managed sales projects for some of South Florida’s largest residential developers. Those include Turnberry Residential, where Mark was VP of Sales for Residential Development for 10 years, managing, overseeing and selling out more than 4,500 units. The projects included: Porta Vitta Aventura, Turnberry on the Green, Turnberry Village North & South Towers Aventura, Oceania Tower 5 Sunny Isles Beach, the Tressor and Sorrento condo hotel towers at the world renown Fountainebleau Miami Beach, the Residences at Atlantis Nassau Bahamas, and The Residences at MGM Las Vegas Nevada.

Since 2009, Mark Pordes has brokered some of the largest luxury condominium bulk sales in South Florida such as The Ritz Carlton in Singer Island $140M to LionHeart Capital, Trump Hollywood $161M to BH3 Group and Nobe Bay in Miami Beach to 13th Floor Group for $38M. Notably, he brokered a $220M transaction in 2014 for the entire resort that consisted of 150 unsold condo hotel units and the hotel tower at the W Fort Lauderdale Hotel & Residences to Related New York. Additionally he brokered the remaining inventory at Echo Aventura to a private equity group from Long Island, New York, a $15M bulk transaction.

In 2010 he worked on prominent projects including Schooner Bay, a master planned community in the Abaco Bahamas, as well as Old Fort Bay, a waterfront gated community in Nassau Bahamas.

Adamark has the unique ability to analyze an asset, set up the proper infrastructure, and organize the sales and marketing program for developers, lenders and private equity firms to penetrate, reposition, and sell in today’s marketplace. As a recognized leader in the luxury condominium market, Pordes and his team consult with client developers and hedge fund partners to provide updated market studies and the due diligence necessary for large transactions or the acquisition of bulk condo or Multifamily sales. Media outlets across South Florida have often referred to Mark as the “King of Bulk Buys,” noting that he has a knack for spotting the best off market transactions and a proven track record to execute them maximizing their potential for very lucrative profits. Adamark Development Sales & Marketing builds upon Mark’s proven track record of marketing knowledge and understanding the dynamics of each project either pre-construction or re-positioning a development project that may have had difficulty selling with a prior sales organization.

Adam Kaufman

President and Chairman

As President, Chairman and Co-Founder of Adamark, Adam Kaufman oversees the day-to-day sales management of the firm’s luxury real estate portfolio and day to day management and operations of the Company’s general real estate division. Kaufman’s extensive real estate experience includes the sales and marketing of lifestyle-driven urban, resort and waterfront properties and has resulted in over $1 Billion dollars in sales. Kaufman’s background includes a diverse product mix of condominiums, single-family villas, townhomes and condominium hotels, each targeted to the discretionary luxury real estate homebuyer and investor/user markets at varying stages of development. His expertise covers in-depth sales and operational management from the initial launch of preconstruction sales through to the developer’s final sellout. With the setup of sales operations, Kaufman leads the recruitment, staffing and training of the sales team and manager. In the management of the day-to-day operations, Kaufman is responsible for ensuring legal compliance, reviewing condo documents, establishing operational budgets, negotiating contracts, implementing robust communication programs, and maintaining operations within the approved development budget. Kaufman also oversees a comprehensive marketing program focused on taking full advantage of today’s digital platforms while maximizing traditional lead generation opportunities.

Kaufman is a Licensed Real Estate broker, member of the National Association of Realtors, Florida Board of Realtors, a and a graduate of Fairmont State College in West Virginia with a Bachelor of Arts degree in Secondary Education. This unique background enables Kaufman to actively integrate agent motivation within the in-depth sales training program.

Kaufman’s 25+ years of residential project sales and management experience includes Veer towers in Las Vegas, Bijou Bay in Harbor islands, Peninsula in Palm Beach, Kai in Bay Harbor Islands, Palm Villas in Bay Harbor Islands, Metropica in Sunrise, Marina Grande in Daytona Beach, The Yacht Club in Aventura, Ocean Place Condominium in Lauderdale-by-the-Sea, The Tides Hotel, The Palm and The Breakwater-Edison in South Beach, Regalia in Sunny Isles, The Atrium in Aventura, The Blue at Doral, Highland Beach Club, Cheeca Lodge Residences in Islamorada and Schooner Bay in The Abacos, Bahamas. Kaufman also specializes in the acquisition, marketing and sales of bulk residential and commercial properties to national and international investment groups at properties such as Echo Aventura, W Ft. Lauderdale, Marina Grande in Daytona Beach and Veer towers in Las Vegas.

Joey Lopez

Vice President of Sales

Joey Lopez brings 20 years of real estate experience spanning several market cycles, geographic regions, as well as luxury and value markets. His career began as Jr Partner to a Senior Vice President of Prudential Douglas Elliman in New York City. Years later, he moved to Chicago, where he began his career in new construction high-rise development sales with developer American Invsco. As the company expanded its developments across the country, he was selected to become the Sales Manager for the firm’s flagship projects in Florida, where he built his own strategic sales and marketing team. After consecutive successful sell-outs, Joey went on to create bespoke sales programs that were the main driver for the successful completion of several Florida projects.

Joey’s career began with AdaMark in 2009, where he worked in a sales capacity to sell out and close several South Florida projects. In 2012, Joey took on the Director of International Sales position for AdaMark’s Veer Towers at City Center in Las Vegas. In 2017, they took on another luxury waterfront project in Daytona Beach, Florida – Marina Grande on the Halifax. Joey has led several sales missions overseas and maintains a broad network of developer and brokerage partners. He continually develops his sales skills and is an avid student of real estate markets in Florida, NYC and beyond.

Ivan Hoffman

Chief Administrative Officer

As the Chief Administrative officer, Ivan Hoffman is responsible for overseeing the administrative operations within the organization. Works directly with top-level executives to devise strategies to meet the organization’s objectives, and reports on the performance of the various departments to the President and CEO.

Ivan manages and supervises the day-to-day operations of various departments, such as finance, contracts, scheduling closings, legal compliance matters, reviewing agreements, HR, and marketing support. Analyzes reports and formulates improvements to departmental workings.